Song, by Toad

Posts tagged fence records

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Never Resent Other People’s Success

It’s easy to say, isn’t it, but oh so very hard to do: whatever else you do in the music business, never get into the habit of resenting other people’s success.

I had an absolutely awful temper as a kid.  I don’t think anyone I currently know has ever really seen me lose it, because it doesn’t really happen these days.  But I went through a couple of years of getting into fights, shouting at referees, smashing up things in frustration, and just generally giving too much vent to my feelings.

Eventually I got myself sent off in a cup semi-final and banned from the final.  At that point – the wise old age of about fourteen – I decided something had to change, and it did.  Now I don’t really lose my temper.  The rage still boils away somewhere down there, but it is so suppressed that I barely even register it anymore.  The same is true of competitive jealousy.

It’s really, really tough when you’re involved in something like music, which is so very subjective, to not gaze on in disgust when someone you think isn’t really all that good starts to achieve anything and think ‘what the fuck is wrong with these people?’ and ‘how dare they like Bad Fun?’ and so on and so forth.

I’ve seen it surrounding the T-Break Heats, I saw it on that embarrassing post complaining about anti-folk a few months ago, and I personally feel it every single time a label or blog or band with which I am not associated gets any sort of plaudits whatsoever.  Anything.  Even when the band in question are my friends I feel a little twang of ‘well hey, what about our bands?’

Basically, I can be a very ungracious, unpleasant, competitive little shit.  But I am not alone.  For a huge number of people in music the success of others comes as a personal affront, as if other people have somehow robbed them of something that should rightfully be theirs. I feel this too, but like my childhood temper, I have learned to bury it very, very deep, to the extent that most of the time I just don’t even notice it anymore because, basically, it is pointless and it gets in your way.  And no-one likes a whinger either.

The enjoyment of music is not something people run out of, remember.  So just because someone likes some crap band or other doesn’t mean that that there is more or less chance of them liking yours. And, even more importantly, no matter how much you hate another successful band from your area, anyone being successful is actually good for you. That way Scotland (or Edinburgh, or Idaho or wherever) becomes known as a place for good music and fans, DJs, labels and writers start looking there more than usual, which is good for everyone.  I’m sure loads of people in Portland hate the Decemberists, but their emergence was good for the city as a whole, whatever you think of the band themselves.

Even before I started the label I knew full well that the success of other small labels in Scotland, be it Fence or Chemikal, Olive Grove or Armellodie, was good for Song, by Toad Records as it built the reputation of the whole country as an incubator of talent and a place to look for exciting grass-roots projects.

And then Armellodie did better getting the Scottish Enlightenment on the radio than I did with Yusuf Azak, and then Olive Grove got The Son(s) in Drowned in Sound whereas Inspector Tapehead got bugger all, and that rage started boiling away again, and I had to slap myself around the face and remind myself that Steve Lamacq choosing to play Mitchell Museum and not The Savings and Loan is almost certainly not him choosing to play them instead of The Savings and Loan.  People tend to judge things on their own merits – they probably just have different criteria than you.

Even in situations which are directly competitive, such as the T-Break Heats, whatever your darkest thoughts, whinging about it only achieves one thing: making you look bad. In any case, it’s probably misplaced.  There was a rather amusing piece of self-justification published on Radar afterwards, and I think it rather missed the point.

It’s not, in my opinion, a very good list of finalists.  But then, it was selected by committee, so of course it’s a bit shit.  Never at any time in the history of Western thought has anything been made better by the involvement of a committee.  By definition they will make things less interesting and more predictable, because whatever their personal opinions, they still have to agree amongst themselves. Most of them were probably just pleased to get the one or two bands they really did care about on list, and were happy to let a lot of the rest of it slide.

And of course some bands have an advantage because of who they know.  And of course there are biases involved.  This is a human business. But I will eat my hat if there were any conspiracies, because it just doesn’t work like that.  The judges just have different criteria than you.  Take your pals who you agree with the most about music and see how divergent your ‘most promising bands of 2011′ lists end up being and you’ll get an idea.

You also have to bear the audience in mind. Why was Jason from The Pop Cop on that T Break panel and not me (grr, burning rage and resentment!) Well before I get into churlish bickering about quality and taste, look at the festival in question.  Who writes more about T in the Park-friendly bands, Song, by Toad or the Pop Cop?  The answer is obvious, and suddenly my jealousy looks a bit silly. [edit: whoops, it was GoNorth, not T-Break, but that doesn't matter much in terms of the point, I don't think]

It’s a bit like me sulking about none of our bands being covered in the NME.  I think the NME is awful, so why would I expect them to think anything else of the music we release?  Other people at our level do get covered though, and I invariably feel a pang of rage until I remind myself of the fact that an honest promo letter from Song, by Toad Records to the NME would read something like this: “Dear NME, I have no respect whatsoever for your publication, which is basically just Heat magazine for music, however I do acknowledge that it would be financially advantageous for you to feature our bands on your pages, and I therefore enclose…”

It’s really easy to become resentful about other people appealing to a different audience to yours, but you have to remind yourself that if they are that different an audience then they were never likely to be into your stuff anyway.  If you want to appeal to that audience you probably have to do things differently, and would you really, honestly want to make or release different music to the music you are currently making? I doubt it.  Or at least I hope not, because if that is the case, you should be doing it already, irrespective.

Allowing any of this petty jealousy or resentment to take any kind of hold on your attitude is really dangerous – and I am not lecturing, because I can be guilty of this myself if I allow it to happen.  First and foremost it basically makes you look like an idiot, but more importantly it can really distract you from what you should be doing.  And what you should be doing is this: just getting the fuck on with it.

The only way to improve or to achieve anything is to get the fuck on with it, do your work, release your records, write your blog, practise practise practise, and only worry about what you are achieving. Spending your time fretting about who doesn’t like you, who isn’t interested, who won’t listen is counter-productive.  You only have so much energy, so don’t waste it when there are more than enough people out there who are interested to keep you busier than you can probably handle anyway.

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New OLO Worms Release – in a Sense

When I say ‘in a sense’, I suppose I mean ‘literally, but with caveats’ because this is very obviously a new release of new music by the OLO Worms.  It’s just that leaving it at that would be misleading by omission because they are releasing this new material of theirs on vinyl ..on 8-track ..on reel-to-reel ..on player piano ..as a limited edition run of five ‘Pots of Earth’. Yes, seriously.

For all that is a nice wee idea which genuinely brings a smile to the face, most people will experience this release as a multimedia project – much as I hate to use the term.  One of the bands on our label recently said to me that no-one really takes advantage of the facilities we have here to produce something other than the standard ‘I have recorded some music, now I will sell it to you in neatly assembled chunks’ model.

In the Twenty-first Century there is really no need to be so conventional, and the OLO Worms are, in a restlessly creative, DIY way, miles better than any band I can name off the top of my head at putting their music out into the world in clever ways which make the most of the opportunities new media and new technology have opened up.

This release, for example, besides the Pot of Earth, exists on the homepage of the OLOs’ website as a pair of videos, images and soundcloud embeds floating on a photo background.  The whole thing hangs together really well, as per usual, and the band describe the release as a Poloroid; a Poloroid being a snapshot of a work in progress as their work on their debut album.  I can tell you, it certainly beats the shite out of press release -> single -> press release -> single -> album, which is pretty much what the rest of us are doing.

The music suits the medium as well, being an odd combination of technological and organic, and of cold and approachable.  I have to confess I have taken my eye off the ball with the OLO Worms for a while now, but I am looking forward to hearing this album.

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Away Game – Yes, Again

I know I have gone on about this quite enough, but this wee movie fair brought a tear to my eye, so it did.  It may have been fairly carelessly flung together – or so its creator rather modestly insists – but there is something quite fantastic about this little gem.  It’s so brilliantly evocative: the slow motion, the lens flare on so many shots… just perfect.

And aren’t Kid Canaveral good, eh?  Eh?  Cracking tune.

[Edit: for those who have no idea what I'm talking about, my review of Away Game is here.]

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Away Game was Officially the Best Thing to Happen to Music, Ever

I just don’t understand it.  I mean, I come back from the most amazing musical weekend I think I have ever enjoyed, and instead of being interested and happy for me, when I start telling people about it they get this weird look in their eyes which looks just a little like blind homicidal rage.  Even more unusually, this look only seems to really go away when I shush and complain about the bad weather in Edinburgh this time of year.  (The weather on Eigg, by the way, was awwwwwesome!)

Anyhow, this is the epitome, in its own quiet way, of the dilemma faced by much of the music industry at the moment.  Do you make things smaller and more exclusive, and risk cutting off people who genuinely want to support you and be a part of what you are doing, or do you allow things to grow to the extent where they become unwieldy, lose their magic and you cease to actually find them rewarding yourself? Read the rest of this entry »

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Haarfest 2010 Video Diary – Day 5

Due to a hectic Saturday driving from Anstruther to Edinburgh to Glasgow and then back to Edinburgh and out again to Anstruther this is the last of the Haarfest video diaries.

I woke up with a proper fucking head on me, and went to sleep plastered at four or something after being ambushed by late night at the Smugglers on the way home.

Due to collecting Mrs. Toad from the station we ended up missing most of Meursault, although we did get there in time for a gorgeous version of Martin Kippenberger, helped greatly by Malcolm from eagleowl.  The Oates Field were good, and Withered Hand (new songs – NEW SONGS!) and FOUND (ditto!) were absolutely immense. And that beer they were serving all weekend, well…!

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Haarfest 2010 Video Diary – Day 4

The hardcore of the inner Fence were on the bill tonight, as I once again utterly failed to take part in any of the more emotionally nourishing festivities (apart from drinking and watching bands of course).

The best I managed was a half-hearted wander through to Cellardyke to see the washing line art exhibition, robustly rearranged by someone who wanted to use that particular bit of line to hang up his smalls.

After that, food, beer and tunes. Predictable, but satisfying.

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Haarfest 2010 Video Diary – Day 3


This is my video diary from the third day of the Fence Collective’s Haarfest 2010.

The power was so doubtful in morning that the people repairing it managed to shut down even more houses, so it wasn’t until about five or six that we were confident that the whole evening wouldn’t have to take place under steam or pedal power, but come back on it did, eventually, and things were able to proceed as normal.

The lineup switched around a bit, with eagleowl having to go on a little early because of babysitting commitments back in Edinburgh (yeah, rock ‘n’ roll, bitches!), so eventually Inspector Tapehead ended up headlining their own unofficial album launch at long last.

And it was a fucking beauuuutiful evening in Anstruther.

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Haarfest 2010 Video Diary – Day 2

Well due to the power cut caused by excessive rawking of the alt-folk variety, I couldn’t even try and upload this video for most of the day, so it’s a miracle it’s here at all, really.  Still, it only takes me an hour and a half to edit these in the morning, but then about an hour to export and, due to limited internet connections, about four hours to upload, so I am guessing they are going to be posted quite late in the day irrespective of power cuts.

Last night a combination of Reporter’s ambient soundscapes and The Oates Field’s imminent appearance caused the National Grid to spontaneously disown Anstruther, leaving the festival to candlelight and acoustic cover versions.

After King Creosote and The Earlies did the bulk of the hard work, it eventually turned into an almost-campfire singalong.  Due to being in a church hall, lighting an actual fire seemed a little reckless so all the candles were placed in the middle of the floor and the guitar was passed around.  By this point I’d fucked off to the Smugglers to arrange a fishing trip, however…

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The Music is Not Enough

A gentleman called Timothy London sent me through some interview questions the other day, basically giving me the opportunity to rant about how people who really want to be famous can just fuck off, which is something I am always only too happy to do.  The interview will be compiled with several other and published, I presume on his site, in the next few weeks.

In the meantime, there was a question he asked which led me to digress a little and start rambling about a familiar topic – why is the big shiny end of the music industry so fucked?  The question is below, as is my answer, as well as a little bit of extra stuff at the bottom.  Isn’t that crybaby cool?

- The music industry is looking for economic models for the future; latest figures show another large drop in album sales, particularly in the States, I can imagine a certain amount of panic in various boardrooms…  Can you see what you are doing being part of a ‘new’ industry, or, is it closer to the tradition of boutique labels various enthusiasts have set up over the years?

Personally, I think it’s both.  Alternative music (of all stripes – I include dance, modern jazz, you name it, in this bracket – anything unpalatable to the mainstream) only ever made a lot of money when it was providing fodder for the mass entertainment industry.

The guts have been ripped out of that kind of music now because things like X-Factor and Pop Idol have discovered how to deliver essentially the same product (kiddie pop, disco-lite and water cooler chat music) in a way which the bulk of the population seem to find far more compelling, so if you are just selling the music itself, you can no longer compete.

Consequently, all that we’re left with is an entertainment industry which is less interested in ‘just’ music, which is a very one-dimensional product compared to that kind of interactive, multi-media model, and has taken its huge audience with it.  So, with mainstream entertainment no longer as closely aligned, to a large extent the new music industry ‘is’ boutique labels, with a few people having the potential to make money by sniffing out the potential crossover acts.

But in general, do I see myself as beaing part of re-inventing the selling of music for a new century?  In some senses I do, in the way that the fans, the facilitators and the creators are all pulled together into one space – the blog, the gigs, etc.  This is something the incumbent music industry is going to have to learn to do very, very fast indeed.  But in general I’d say no, I am not looking to reinvent the wheel.  I am a small label, I want to remain small, in control of my own destiny, and with a manageable, sustainable level of commitment – pretty much the same as any small label throughout history.

So that was my answer, and as usual it ended up slightly off topic, but it led me onto this thought, which is that the music purely and simply is not enough anymore.  The tradtional music industry is floundering, while small labels and DIY enterprises thrive, and the celebrity industry (which the big labels used to have a major role in creating for us) is also, sadly, in the rudest of health.  Why is this?

Well, my opinion is that a very significant aspect is that both the stools ‘twixt which the music industry seems to be falling offer significantly more than just music – they are multi-dimensional, multi-media, interactive things, which is why they are successful.

Pop music in the form of Pop Idol and the X-Factor and so on offers more than just music to bond over, it offers television and web interaction and, most significantly, it offers both participation and big, messy soap opera to go with the music.  There is a big element of music which is less about the tunes themselves, and more about having something in common with our peers, giving us shared experiences and making us feel part of a group, and all these extra dimensions which the X-Factor and its diseased ilk provide mean that as pop music it offers so much more than Britney or Christina ever did.  Although Britney, soap opera… never mind.

Anyway, at the DIY end of the spectrum you have the same thing.  Fence Records may be resolutely analogue, they may shun digital distribution and talk about hating the internet, but they are still a very Twenty-First Century record label in the way they have, aided considerably by the forum on their site, built and cemented a community around the label itself.  It is a lot more than just music.

Ditto myself.  If our label just sold records and that was that, I don’t think we’d get very far, but we try and do a lot more, provide community, give people space to bicker and crack wise, and make people feel a part of it all.  We also try and give you as many ways as possible to get into Song, by Toad, be it live gigs, talking pish on the Five, podcasts, student radio, lots of video… basically, being multi-dimensional, multi.. all those things I said up there, basically.

We also, like the X-Factor, do not define our success entirely by the number of records we sell.  We want to grow, certainly, but last year readership on the site remained fairly static, for example.  Is this a bad thing?  Well in a sense, but the podcast listenership grew considerably, the sessions took a major step forward and we pretty much started a record label from scratch (our first release was not much more than a year ago, remember) so it would hard to argue that we didn’t move forward.

Technology caught the major labels napping, but it wasn’t just that they never caught up with what other people could suddenly do, but surely it’s at least as significant that they never exploited it to see what they themselves could do either.

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Toadcast #69 – The Fifecast

Toadcast

My Homegame review is pretty brief, but it is here, and there is a wee video thingy as well for you to enjoy.  This is of course the accompanying podcast, with songs either from the bands I saw there, or from EPs and bits and pieces I acquired at the merch table up in Fife.

I should really have included some interviews and shit in this podcast, shouldn’t I, but then I wasn’t actually as well prepared or as organised as I should have been, really.  Inasmuch as I kind of think I would prefer my video to have turned out a bit more like Milo’s, I would also have preferred my podcast to turn out a little more like DC’s Homegame show over at the Waiting Room.  I’m not saying that I dislike the stuff that I’ve done this year, just that to my eyes it lacks a little bit of fizz and personality, unfortunately.  Oh well, it’s all a learning process, and by the time Wickerman comes around I reckon I should be able to produce something a lot better.

Toadcast #69 – The Fifecast

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01. The Phantom Band – Island (03.00)
02. The Hand – Happa Yori (15.02)
03. King Creosote – Nothing Rings True (19.52)
04. James Yorkston & Adrian Crowley – Don’t Let the Sun Go Down on Your Grieviance (25.42)
05. Jake Flowers – One For the Ditch (30.07)
06. Love.Stop.Repeat – In the Aeroplane Over the Sea (33.25)
07. Viking Moses – Clown School (39.03)
08. Inspector Tapehead – A Fillet of Banjo (46.14)
09. Animal Magic Tricks – Smallish Hooves (51.26)
10. Jonnie Common – Taken Out (57.16)

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